Keynote Speaker
Inspiring insights and practical tips that lead to action?
Experience scientifically proven speaking techniques.
No cloudy words and complexity, but concrete insights.
Full of energy and going into action with a WOW feeling.
Recognized
In-depth content knowledge and expertise within the field.
Unique
Discover the secrets of the most successful companies.
Interactive
Presentations that automatically activate and engage the audience.
"I had asked Gust to give a presentation on cognitive biases. By asking targeted questions in advance, he was able to connect well with our needs. The result was an interactive workshop in which theory was combined with real-life examples and a subsequent assignment. The communication with Gust was pleasant and smooth, also during the workshop he knew how to keep the attention of the participants. As far as we are concerned, a positive experience."
About Me
“Knowledge is potential power”
Urgency + Entertainment = purposeless.
Entertainment + Content = irrelevant.
Urgency + Content = boring.
Urgency + Entertainment + Content = Power.
In both small and large companies, in business and consumer markets, I have helped companies grow as a Growth Consultant and Head of Business Innovation.
Within these roles, I have:
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- Spent millions of dollars in marketing budgets.
- Conducted hundreds of experiments.
- Contributed to hundreds of millions of dollars in sales.
- Won 4 (inter)national professional awards.
What distinguishes growth companies from shrinking companies? Over time, those patterns become apparent.
Those patterns can also be found in countless books, articles and models.
My goal? To effectively convey the right patterns to the right people to bring about meaningful change.
7+ years experience in marketing
Revenue attribution
Marketing budget spent
Experiments run
Monthly readers
Subjects
What are you looking for?
Business-Driven Marketing
8 Steps to Smart Marketing Management
Proven marketing management methodology.
A process that naturally leads to the desired results.
Marketing as the primary driver of business growth.
S.N.I.P.E.
5-Step Process for Rapid Experimentation Cycles
Discover the cause behind your growth bottlenecks.
Effectively brainstorm and prioritize solutions.
Scientific approach to experimentation.
Strategy
Your roadmap to success
Translating your vision and goals into a concrete plan.
Common mistakes in creating an effective strategy.
Ensuring the strategy is agile and correctly executed
Data Literacy & Intelligence
Make data work for you
How Business & Market Intelligence work together.
Interpreting, analyzing and visualizing data correctly.
From gut feeling to data-informed and data-driven.
Artificial Intelligence
Work 10x Smarter with AI
What AI can or will mean for you and your business.
How you can best start applying AI in your business.
Practical tips, do’s and dont’s in using AI.
Brand & Customer Experience
Brand & Customer Experience
The importance of asking and processing feedback.
Common mistakes in customer experience.
Take your business to the next level with a concrete plan.
Cialdini Principes
Art of Persuasion Unleashed
Brain-friendly influencing with proven tactics.
Which principles are best to apply and when.
The trade-off between short-term and long-term results.
Customer Journey Mapping
Know Your Customer Journey
Find out how people really become customers or why not.
Common mistakes in directing your customer journey.
Find out which in stages you are under- or over-represented.
Is your topic not listed? Ask about the possibilities and get in touch.
Internationally recognized with 4 prizes and 11 podiums
View my work at Fingerspitz with JohnBeerens.com, Bruynzeel Keukens and Lampidee.
Audience
Question: “is this for you?”
You expect a keynote to be the magic solution to all your business problems.
You are not open to new perspectives and ideas that differ from your current thinking.
You prefer to stay in old, familiar patterns without the will to change.
You expect motivation alone to be enough without taking further action.
You are looking for inspiring, grounded and immediately applicable insights.
You believe in the power of clear and understandable communication without unnecessary complexity.
You want to invest in the development of your audience or employees with new perspectives and knowledge.
You want to make a lasting impact on your audience or colleagues with proven speaking techniques.
Action
Book an inspiring keynote speaker?
No vague language and complicated concepts, but clear insights.
Discover the effectiveness of scientifically proven speaking techniques.
Get straight to work with a bucket of energy and valuable information.
* Without obligations
FAQ
Frequently asked questions
Can you customize presentations based on our specific needs?
Yes, I customize my presentations based on the specific needs and goals of your company or event. By asking targeted questions and doing thorough research in advance, I ensure that the presentation is relevant and valuable to your organization.
How do you prepare for a presentation?
I prepare for a presentation by doing in-depth research about your company or event and the audience. I ask pointed questions to understand the challenges and goals of your organization or event. This allows me to tailor the presentation to your specific situation and achieve maximum impact.
Can we expect further guidance after the presentation?
Yes, in consultation I offer follow-up coaching and consultancy after the presentation to further implement the insights and strategies. This will help your company achieve sustainable results and maximize the impact of the presentation.
Do you also give presentations in English?
Yes, by arrangement I also give presentations in English. This allows me to reach international companies and make my expertise more widely available.
Do you also offer online presentations?
Yes, I also offer online presentations through various video conferencing tools. I try to make these online sessions as interactive and impactful as physical presentations, so you can expect the same valuable insights and engagement.
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